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GRAIN Opens Office at Nusa Dua
Effort to Secure Leads for Conference and Convention Business Via World-Wide Network of Offices.
(4/4/2009)
A memorandum of understanding (MOU) was signed in Bali on Friday, April 3, 2009, between the Bali International Convention Centre (BICC) and the Global Research and Intelligence Network (GRAIN) in an effort to enhance Indonesia's bidding efforts to secure a larger share of conference and convention business. GRAIN is launching four International Centers for Industry Development (ICID) offices in Bali, Malaysia, the Middle East and the U.S.A..
According to the Executive Director of GRAIN, Scott Campbell: "ICID revolutionizes the way destinations go to bid, as ICID can under right (sic) the conference and act as a local host, reducing headaches for Bureaus and Convention Centers in gaining local host support, and allowing the academics and associations to focus on the technical and educational programs, without having to worry about the financial risks."
"A lack of local host support can be fatal when bidding, and, so with the local association running in the partnership with ICID (and) the Convention Centre and Bureau, they can access the financial backing of corporate sponsors and gain support for their bid from across the world. International associations have responded positively, with a recent sales mission into Australia seeing ICID now working with international associations to launch new branches, increase membership, and obtain financial sponsorship for their industry development objectives," Campbell explained.
Initial funding for ICID is provided by companies in Australia, Indonesia and the United Kingdom operating in tourism, mining, medical research, biotechnology and aeronautics. All reportedly see conference as a way of growing their industries and business.
The Bali ICID office will be a lead generator for conferences and conventions in Bali via their 14 country network. ICID operates with fund provided by corporate sponsors and on a pay-for-lead basis.
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