Some 230 managers from Bali tourism concerns came to the Bali International Convention Center (BICC) to hear experts in the field of security and combating terrorism on December 16.
Sponsored by Hotel Asia Pacific magazine, the event received financial support from Starwood Hotels, Six Continent Hotels, Hyatt International and Shangri-La Hotels.
A welcoming speech from Hotel Asia Pacific's, Mr. Steve Shellum, and an opening address from Bali's Police Chief started the day.
A highlight of the workshop was an address made by Irgen. Polisi Drs. Made Mangku Pastika, lead investigator of the Bali bombing. Providing an overview of the challenges facing those trying to develop a professional police force in Indonesia, he took the audience through a step-by-step pictorial review of the chain of evidence and suspects uncovered by his office and the large team of international investigators working on the Bali bombing.
Tim Dumas, Regional Security Officer based at the U.S. Embassy in Jakarta, reviewed his country's role in leading the war on terror.
Chester Doty, Chief of Security for Shangri-La Hotels, discussed the latest tools available to enhance hotel security and the need for owners to commit capital to make their properties unattractive targets.
James Filgo of Consolidated Services International Inc. underlined the role of staff training, stressing the need for security awareness and the need to replace "brawn with brains" in the combating potential threats.
James Papineau, from Singapore's SUNTEC Conference Center, described Singapore's response to the 9-11 and offered advice on how Bali can continue to promote their tourism product in the current environment. Citing Bali's undiminished brand equity, he urged the island to develop an integrated marketing plan with specific strategic initiatives to be undertaken by both the private and public sectors.
Craig Foster, the Jakarta-based President Director of Hill & Associates, provided a comprehensive overview of the many potential crisis that might face a tourism destination and of the need for concrete plans of communication.
Leigh Dixon of the Australian Federal Police spoke of the need for international cooperation in fighting terrorism, explaining the success of Operation Alliance - a 5-year cooperative agreement on police cooperation now in place between Australia and Indonesia.
Dr. I Gde Pitana, the Chief of the Bali Tourism Authority, in a rousing closing, assured all that, despite the recent tragedy visited upon the island, Bali remains virtually unchanged in its intrinsic appeal to visitors.
Anti-Terror Squad Demonstration
A break in the afternoon's proceedings was provided by Bali's Mobile Brigade (Brimob) who gave a live demonstration of their skills in handling a mock bomb situation.
Well known Bali tourism personality A.A. Gede Rai served as the Moderator for the entire workshop.
Professional conference management services were provided by Bali Discovery Tours.
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