On Sunday, December 14, 2002, the golden-arched McDonald's operating in Bali joined forces to conduct a "clean-up Kuta" campaign.
Supported by the Kuta Executive Club and the beachfront security association – the McDonald's staffers spent the afternoon cleaning up the beachfront that stretches north and south in front of their Kuta Beach location. Quoted in the local press, Mr. Gilig Prakosa, the Bali Operations Manager for the fast food chain said, "We wish for the beach to remain clean and this represents our commitment to help clean up the environment."
The beach clean up was welcomed by the traditional chief of the Kuta village, Mr. IGK Sudira, who said he hoped the clean up campaign for Kuta's beach would be an ongoing project and increase the public's awareness and concern for the local environment.
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