The Bali MICE Guide 2002 - a comprehensive guide for the meeting, incentive, conference and exhibition (MICE) sector, launched at a gala cocktail reception on Tuesday, November 20, is here!
The 100-page Guide, produced by Bali Discovery Tours and Pacific Asia Travel News is a private sector effort organized under a cooperative body of Bali travel suppliers known as The Bali MICE Initiative. Printed in 14,000 copies and distributed to key decision makers in the meeting and conference sector, the 100-page Bali MICE Guide 2002 contains detailed information on hotels, conference facilities, flights access, key destinations within Bali, and practical tips for groups visiting Bali.
The launching cocktail at which some 200 top Bali travel figures were invited was held at Bali's newest MICE dining venue - Rumah Bali. An evening of drinks, music and delicious Balinese cuisine sponsored by Rumah Bali, Hatten Wines, Bali Hai Beer and Bali Discovery Tours - held to celebrate the launching of the island's first guide for the meeting and conference market.
Commenting on the Guide, Bali Discovery Tours' President Director, Mr. John M. Daniels, expressed his appreciation to the 54 companies who joined the initiative making it possible to produce Bali's first conference and meeting guide. "In the height of the ongoing economic crisis affecting Indonesia, the Government called on the private sector to take the initiative and combine forces to work to restore vigor to Indonesia's travel industry. This Guide represents Bali's response to that call to action," he added.
The Bali MICE Initiative has announced its intention to publish a follow-up 2003 edition of the Guide in an expanded format, including a special section highlighting the island of Lombok. Bali Discovery Tours' Managing Director, Mr. Arie S. Sukirno, explained that the next edition of the guide would permit a continual product update to the growing list of MICE operators maintained in The Initiative's data bank, as well as the opportunity to introduce new MICE products. According to Mr. Sukirno, "Lombok is a natural complement for MICE visitors to Bali. Just 30 minutes by air or 2 hours by fast ferry away, Lombok's excellent beaches and outstanding value in accommodation represent strong attractions to the worldwide MICE market."
The Bali MICE Guide 2002 is distributed without charge to qualified readers. Buyers and decision makers in the meeting, incentive, conference and exhibition market are encouraged to contact The Bali MICE Initiative at telephone ++62-(0)361-286283 or facsimile ++62-(0) 361-286284. E-mail to email@example.com.
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