Sofitel Luxury Hotels will increase to 43 the number of properties in operates in the Asia-Pacific region by mid-2014.
The three newest properties to join the Sofitel Luxury management portfolio are in Wellington (New Zealand), Shenyang (China) and Bali.
The Bali property – Sofitel Bali Nusa Dua Beach Resort will open in September 2013 is pitched to champion the Sofitel signature brand’s style: French elegance conjugated internationally, while respecting the culture of each country.
“These three new addresses are a perfect illustration of the Sofitel target strategy. With unique positioning, based on our French roots and close collaboration with famous architects and designers, we are gaining increasing interest from investors, due to the distinction and the successful repositioning of Sofitel in the luxury hotel business,” said Robert Gaymer-Jones, CEO of Sofitel Worldwide.
Sofitel Bali Nusa Dua Beach Resort
will be located within the Nusa Dua Complex operated by the Bali Tourism Development Corporation (BTDC).
The five-star property will offer 415 rooms and 17 private villas on a beachfront location.
To address the MICE market, the Bali property will feature a ballroom, give meeting rooms, a multi-function room, three restaurants, a bar –lounge and fitness center.
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