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Is the Party Over?

Bali by the Numbers: January 2013 Foreign Arrivals Suggest Bali’s Halcyon Days of Growing Tourist Total May be at an End


(3/8/2013)

The January foreign tourist arrival totals for Bali are now in heralding quieter days ahead and a possible end to the month-after-month of escalating arrivals to the Island.

January ended with 212,657 foreign tourism arrivals, a decline of 14.35% from January 2012 when 248,289 foreign tourists came to Bali.




January Foreign Tourist Arrivals to Bali  2009-2010-2011-2012-2013


Bali Main Market Arrivals January 2009-2010-2011-2012-2013

Geographic Arrivals to Bali January 2009 - 2010 - 2011-2012-2013

Click Image to Enlarge

Although still early to begin predicting where the year will end, if the 14.35% January decline is emblematic of the entire year ahead, Bali will end 2013 with 2.47 million tourist, far short of the 2.892 million foreign tourists who came in 2012.

Arrivals by Major Market

Australia – Australian arrivals declined 9.05% in January against the same month in 2012. A recent survey declared that the U.S.A. has supplanted Bali as Australia’s most preferred overseas holiday destination.

People’s Republic of China – PRC arrivals to Bali declined month-on-month in January by 52.96% with 25,954 arrivals. These figures may be artificially depressed by the fact that Chinese New Year fell in January in 2012. Expect a boost in PRC arrivals in February – the month in which Chinese New Year fell in 2013.

Japan – The recovery identified in Japanese numbers in late 2012 continues with Japanese tourists to Bali improving 25.63% in January 2013 over January the year before.

Russia – Russian arrivals declined 3.4% in January with 10,591 visitors from that country to Bali. January tends to be a strong month for Russian travelers with the citizens of that country celebrating Christmas during the first week of the month – a time somewhat later than that holiday’s observance in other locales.

South Korea – South Korean visitors to Bali showed improvement in January 2013, improving 11.61% to a total of 11,808.

Malaysia –Malaysian arrivals are stagnant, down 2.22% in January.

Taiwan – The decline in Taiwanese visit became more acute in January, down 33.23% when compared to January 2012. This represents a five-year low for the Taiwanese market for January arrivals.

U.S.A. – Visitors from America declined 4.35% in January, showing an end to a trend of positive guests from that market.

Singapore – 13.76% fewer Singaporeans came to Bali in January 2013 as compared to January 2012.

United Kingdom – the U.K. has been turning in strong growth performance, prompting Garuda to announce a recommencement of London flights for later in 2013. U.K. arrivals improved 1.09% month-on-month for January.

France – French visitors decline by 1.46% in January, down to 5,188.

India – India is fast emerging as a player in Bali tourism. Arrivals increased 54.32% month-on-month for January 2013 with 4,493 visitors.

The Netherlands – Holland continues to ail, declining a further 19.22% in January when compared to the same month in 2012.

Germany – 4.43% more Germans came to Bali in January 2013, as compared to January 2012.

Arrival By Geographical Region


When the Asia-Pacific and ASEAN are combined this results in a whopping 72.58% market share of all foreign tourist arrivals to Bali. Moreover, if Indonesian visitors are added to the mix  (estimated at 55% of all arrivals) – nearly 90% of Bali’s visitors come from domestic sources and the Asia-Pacific region.


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