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A Short Course in Leadership

Singapore Airlines Offers Passengers Special Fares to Sample Their New Long-Haul Airbus the A345LeaderShip.

(1/19/2004) Singapore Airline is offering passengers in the region a chance to sample their new long-range Airbus A345LeaderShip before it is deployed on its non-stop runs between Singapore and Los Angeles on February 3, 2004.

The specially configured aircraft with larger seating in both business and economy sections, extensive entertainment options, and lounge areas for economy passengers will fly from Singapore to Bangkok, Jakarta and Bali until the end of January 2004 with special fares to allow travelers the chance to experience what the Airline calls its "long-hail premium configuration."

The special offer, available on selected flights through the end of January, promotes one-way fares on selected flights between Singapore and Bali for SIN$ 99 (approximately US$ 58); between Singapore and Jakarta for SIN$ 450 (approximately US$ 264); and Singapore and Bangkok for SIN$ 320 (approximately US$ 188).

When the new service is launched between Singapore and Los Angeles on February 3, 2004, it will fly non-stop 16 hours on the eastbound journey and 18.5 hours on the return, westbound leg. SIA's A345LeaderShip will feature the world's first long-haul all premium configuration with just 181 seats in a spacious two-class configuration comprising an enhanced Raffles (business) Class and a new Executive Economy Class. The A345LeaderShip Executive Economy Class, designed in a very spacious 2-3-2 configuration, will offer the industry's widest economy class seats at 20 inch. The seats also come with a larger 9 inch personal monitor, and a laptop power supply.

Following the introduction of the Singapore Los Angeles non-stop service, Singapore Airlines will introduce another A345LeaderShip on a Singapore to New York non-stop service in mid-2004.

As at 1 January 2004, SIA's operating fleet consisted of 82 aircraft comprising 30 B747s, 51 B777s and 1 A345.