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Mapping Bali's Future

Bali Tourism Board Holds Industry-Wide Meeting.

(9/9/2002) The Bali Tourism Board (BTB) held its first working meeting September 2-3, 2002 at the Sanur Beach Hotel, inviting a wide cross-section of government officials and tourism industry business people for a wide ranging and free exchange of ideas on how best to mold the island's future tourism development.

Zoning

Professor Ida Bagus Wyasa Putra from Bali's Udayana University led the call, generally accepted by all participants, that Bali desperately needs a well-defined zoning plan to stop the destructive, free-range development now enveloping the island. Mr. Nyoman Gelebet, another of the featured speakers at the meeting, echoed the need for zoning rules and enforcement. He stressed that the problems limiting an expansion of the Ngurah Rai Airport and the cultural resistance to cross island tunnels or elevated expressways meant there are definite limits to just how far Bali's tourism numbers will be able to grow.

Funding for Promotion

Widespread support was voiced at the meeting for substantial increases in the amount of spending on tourism promotion, both on the national and regional levels. BTB's directors pledged to undertake an intensive lobby effort both in Jakarta and Bali to persuade legislators to allocate more funds for the promotion of tourism.

Bali Tourism Board

The BTB is comprised of 9 tourism-related organizations on Bali, united to combine their efforts in the promotion of Bali tourism and in working together with the local government on tourism-related policies and issues.